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Dierks, S. (1997a, June 15). Radio in the media-mix. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/radio-in-the-media-mix
Little and Brookes (1996a, November 01). The new marketing . ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/the-new-marketing-
Wade, P. (1996a, November 01). Market intelligence in the vehicle supply chain. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/market-intelligence-in-the-vehicle-supply-chain
Clarke and McDowell (1996a, June 15). The importance of marque. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/the-importance-of-marque
Bosio and Filomarino (1996a, June 15). Quality service. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/quality-service
Bull and Oxley (1996a, June 15). The search for focus brand values across Europe. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/the-search-for-focus-brand-values-across-europe
Sargent, D. (1996a, June 15). What customers want. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/what-customers-want
van Steen, R. (1996a, June 15). The showroom process. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/the-showroom-process
Boden and Clarke (1996a, June 15). Is size important?. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/is-size-important-